The first trade show built into a train to travel the Northern Hemisphere on the rails. An event for customers of Siemens Energy & Automation the train arrived from China to North America...by airplane!! YES, after showing in China it was FLOWN to Milwaukee's international airport for the first US display in Chicago, to then go across the US, Mexico and Canada!!
14 containers on flat-bed rail cars formed the exhibtion, with displays and simulations, a lounge and 3D-movie theater. A Mega project for us of two years we supported our German friends of agency OSK who conceived and built the train. We managed the entire move, all venues, permits and people... not your everyday project, but one for the ages!